HONOR
Back when Honor released the worlds first phone with four cameras, we pitched them an idea to launch it - one that was just as freaky as their product.
LE FREAK CE’EST CHIC
Le Freak Ce’est Chic, was an integrated idea designed to capture the imagination, and attention of Gen Z. With vivid visuals portraying people with four eyes, the campaign was all about getting weird - and that being weird is better than being normal. The idea was picked, and pitched again to the global marketing team at Honor, but unfortunately never saw the light day - So now it lives here, in all its freaky glory
